Countertrade


This concept examines advantages and disadvantages of countertrade and discusses the implications, strengths, weaknesses and success factors of this trading approach.

Technique Overview

Countertrade Definition

Countertrade refers to "international and domestic trade where buyer and seller have at least a partial exchange of goods for goods" (Monczka et.al, 2010:248).

Countertrade Description *

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Business Evidence

Countertrade Strengths *

Countertrade Weaknesses *

Examples of Countertrade *

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Business Application

Countertrade Implementation *

Success Factors of Countertrade *

Measures of Countertrade *

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Professional Tools

Countertrade Videos *

Countertrade Downloads *

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Further Reading

Countertrade Web Resources *

Countertrade Print Resources *

Countertrade References (4 of up to 20) *

  • Cherunilam, F. (2008) International Economics. McGraw Hill.
  • CIPS: Countertrade.
  • Kim, K.A. (2011) Global corporate finance: A focused approach. World Scientific Publishing Company.
  • Lecraw, D.F. (2004) Countertrade: A form of cooperative international business arrangement. In Contractor, F.J., ed. Cooperative strategies and alliances in international business: Joint ventures & technology partnerships between firms. Emerald Group Publishing Limited.

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