Introduction to strategic management and leadership
This unit develops a personal development plan covering the foundation capabilities for those wishing to lead others.
Are leaders born or made? What are the core competencies of an effective leader today?
Study Unit Code: 7021V1
Study Unit Group: B
Study Unit Credits: 10
Maximum flexibility: Study online, with full Tutor support as and when you need it.
You will need to construct a personal development plan to address your personal needs. Before that, analyse and evaluate the information and financial management, marketing, staffing and performance management aspects of your organisation and its performance improvement needs.
Upon completion of this CMI unit you will be able to:
All of the below are techniques related to the Study Unit and can be read, applied and referenced in completion of the Study Unit.Balance Sheet Balanced Scorecard Better Outbound Marketing Budgeting Processes Co-creation Cognitive Bias Continuous Improvement Core Competencies Corporate/Organisational Culture Cost-Volume-Profit Analysis Cross-Functional Supply Management Customer Profiling Customer Relationship Management Technology Delphi Forecasting Method Demand Management Deming Wheel Financial Ratio Analysis Financial Statement Analysis Holland Typology Human Resource Based Theories of Strategy Human Resources Information Systems Information Database Marketing Information Management Knowledge Capital Knowledge Management Learning Organisation Market Positioning Market Segmentation Marketing Management Marketing Mix Marketing Strategies Mentoring Niche vs. Mass Marketing Performance Appraisal Relationship Marketing Return on Capital Employed Sales and Marketing Alignment Social Media Marketing Strategic Positioning Targeted Marketing Organisation Theory
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